Privacy Policy
Last updated: 22 June 2026
1. Who we are
Prestige Luxury Travel provides luxury chauffeur and car hire services in the United Kingdom. For any privacy questions, or to exercise your rights, contact us at info@prestigeluxurytravel.co.uk or 07552 664179.
- Trading/legal name: Prestige Luxury Travel Limited
- Address: United Kingdom (we travel to you)
2. The information we collect
Information you give us
- Booking & quote requests: your name, email address, phone number, and the journey details you provide — service type, vehicle, pick-up and drop-off locations, date and time, number of passengers, journey type, and any notes or special requirements you add.
- Contact & enquiries: any information you include when you contact us by form, email, phone, or WhatsApp.
Information we collect automatically
- Usage & device data: IP address, browser and device type, pages visited, and how you interact with the site, collected via cookies and similar technologies (see “Cookies and analytics” below). Analytics data is only collected with your consent.
Address look-ups
When you type a pick-up or drop-off location in our booking form, the text you enter is sent to the OpenStreetMap Nominatim service to suggest matching addresses. Please avoid typing sensitive personal information into these fields beyond the address itself.
3. How and why we use your information
We use your personal information for the following purposes and legal bases:
- To respond to your enquiry and provide a quote — necessary to take steps at your request before entering into a contract.
- To arrange and provide your chauffeur service (including assigning a driver and confirming details) — performance of our contract with you.
- To send service emails (booking confirmations, quotes, updates) — performance of our contract and our legitimate interest in communicating with you.
- To run, secure, and improve our business and website — our legitimate interests in operating efficiently, preventing fraud, and improving our services.
- For analytics — your consent (which you can withdraw at any time).
- To meet legal and accounting obligations — compliance with a legal obligation.
4. Cookies and analytics
We use strictly necessary cookies to make the website work; these do not require consent. With your consent, we also use analytics cookies to understand how the site is used so we can improve it. When you first visit, our cookie banner lets you accept or reject non-essential cookies, and you can change your choice at any time using the “Cookie settings” link in the footer. If you reject, no analytics cookies are set. You can also control cookies through your browser settings.
5. Who we share your information with
We do not sell your personal information. We share it only as needed to provide our service and run our business:
- Chauffeurs/drivers assigned to your journey receive the details necessary to carry it out (such as your name, contact number, and journey details).
- Trusted service providers (processors) who help us operate, acting on our instructions under contract: our website hosting provider, our database/storage provider (hosted in the UK/EU), our transactional email provider, and our website analytics providers.
- Professional advisers and authorities where required by law, or to establish, exercise, or defend legal claims.
- A successor if our business is sold or reorganised, subject to this policy.
6. International data transfers
We aim to keep your personal data within the UK and the European Economic Area (EEA). Some of our service providers may process data outside the UK/EEA. Where they do, we rely on appropriate safeguards — such as a UK adequacy decision or the International Data Transfer Agreement / Standard Contractual Clauses — so your data remains protected.
7. How long we keep your information
We keep your personal information only for as long as necessary for the purposes above. As a general rule, we retain booking and enquiry records for 24 months from your last contact with us (longer where law requires, e.g. tax records kept 6 years). We then delete or anonymise it securely.
8. How we protect your information
We use appropriate technical and organisational measures to protect your personal data, including access controls, encryption in transit, and limiting access to those who need it. No method of transmission or storage is completely secure, but we work to protect your information and review our measures regularly.
9. Your rights
Under UK data protection law you have the right to:
- access a copy of the personal data we hold about you;
- ask us to correct inaccurate or incomplete data;
- ask us to erase your data in certain circumstances;
- restrict or object to our processing in certain circumstances;
- request portability of data you provided to us;
- withdraw consent at any time, where we rely on consent.
To exercise any of these rights, contact us at info@prestigeluxurytravel.co.uk. We will respond within the time limits required by law. Exercising your rights is free in most cases.
10. Marketing
We will only send you marketing communications where you have agreed to receive them. You can opt out at any time by contacting us or using the unsubscribe option in any marketing email. Opting out of marketing does not stop service messages relating to a booking you have made.
11. Children and young passengers
Our website and booking process are intended for adults aged 18 or over. Where a booking includes young passengers (for example, prom hire), the booking must be made and managed by a responsible adult. We do not knowingly collect personal data directly from children.
12. Third-party links
Our website may link to third-party sites. We are not responsible for their privacy practices, and we encourage you to read their privacy notices.
13. Changes to this policy
We may update this policy from time to time. When we do, we will revise the “Last updated” date above, and significant changes will be highlighted on the website.
14. How to contact us
If you have a question or concern about how we handle your personal data, please contact us first at info@prestigeluxurytravel.co.uk so we can help.